Day 1 / Parallel track: Selection

Day 1 / Parallel track: Selection

The different sections of the parallel track will be published in the next two weeks. This track showcased the results, challenges, and lesson learned since 2008 behind the scenes of the project Images for the Future.

A colossal effort in film, photo, video and audio preservation, restoration, digitization and access was illustrated through twenty five 10 minute presentations. Experts from the three collections involved (the Netherlands Institute for Sound and VisionEYE and the Dutch National Archives) showed examples and discussed specific issues and challenges with the audience.

This track aimed at dissemination, reflection and discussion and it is hoped that this video archive will help fullfil that. It is intended to spark reflection and discussion and the conception of new projects and initiatives.


The first section of 10 minutes presentations in the Parallel track dealt with issues of Selection. Geert Wissink (Sound and Vision) kicked of with a presentation on European tenders and explained the using of tender procedures as tools and their influence on the work process. Margot Knijn (Sound and Vision) talked about the selection of photography; the difficulty of selecting 300.000 negatives out of 1.5 million pieces and the introduction of an innovative web-based tool for selecting 35mm negatives. Valentine Kuypers (Sound and Vision) presented the choices, strategies and problems before and during the project of Images for the future in her talk of selection of audio. Rixt Jonkman closed of with her discoveries made regarding the selection of Nitrate Film during Images for the Future.
Parallel track 1: Geert Wissink – Selection: European Tenders 

Parallel track 2: Margot Knijn – Selection: Photography

Parallel track 3: Valentine Kuypers – Selection: Audio

Parallel track 4: Rixt Jonkman – Selection: Nitrate Film


Day 1 / Session 2: The Economies of Sharing: Unlocking the rich-media potential

Day 1 / Session 2: The Economies of Sharing: Unlocking the rich-media potential

The true potential of digitized public media collections is unlocked when seamless forms of public and professional access to these materials is enabled both on-line, and on-site at the holders of these collections. Online public access enables unprecedented circulation of materials, makes invaluable contributions to public education, and stimulates vibrant cultural processes, particularly when materials can be actively reused. Professionals on the other hand require access to high quality media source materials and reliable documentation resources. Providing digital media resources that meet the demands of the public and the professionals transforms these media collections into invaluable productive resources.

The main challenge here is how to meet the material, institutional, and economic demands that result from this historical opportunity in a time where public funding is under severe pressure. Eric Kluitenberg (Commons theorist and author) introduced the session. He remarked that solutions for a common based approach, where sources are open, shared and reusable, must go beyond state and market. It must be based in community and groups of people who are working together for a shared purpose. Additional, public support is necessary for commons processes to emerge.

Introduction The Economies of Sharing – Eric Kluitenberg (Commons Theorist)

David Bollier (Commons theorist, author of Viral Spiral) gave the first Keynote about The Great Value Shift: From Stocks to Flows in which he describes that commons have a generative force in its own right. The commons blow up economic theories because not solely the individual and the market are the basis of rationality and value: commons as a system of community create value in promoting culture, democracy, commerce and enable future possibilities.

Keynote ‘The Great Value Shift: From Stocks to Flows – From Private Property to Commons’ – David Bollier (Commons theorist, author of Viral Spiral)

Respondent – Felix Stalder (Zürich University of the Arts)

Audience Q&A with Felix Stalder and David Bollier

The second keynote, from Tony Ageh (BBC), points out the importance of a good working holistic system: the more links there are, the more valuable a whole system becomes and than the benefit begins to grow exponentially. Ageh also emphasizes our own responsibility and he provides us a new challenge: the public, all of us, have the capacity or even a duty to help reinvent our public organizations across the world in a way that enables us to use the powers of technology to further the developments of democracy, social justice and learning.

Keynote ‘The Digital Public Space’ – Tony Ageh (BBC)

Audience Reactions on Tony Ageh

Respondent – Paul Rutten (Independent Researcher)

The opening statements of the panel show a variety of ways of dealing with and thinking about the question of sharing. Ellen Fleurbaay gives an insight in the business model of the Amsterdam City Archive and explains why they want to keep a close eye on their data. Marc Jurgens talks about what the Video On Demand initiative did and did not achieve. Marco Rendina talks about the international approaches of Cinecittà Luce. Simon Morrison from Google argues that the Google Cultural Institute has the same goal as the partners from the Images for the Future consortium. There is a lot of value in the maintaining instead of losing our cultural heritage[Tv1] . Google is in an unique position to be able to achieve that end and tries to help by making the Internet ‘better’.

Opening statements for panel ‘The Economies of Sharing’ – Ellen Fleurbaay (Amsterdam City Archives)

Opening statements for panel ‘The Economies of Sharing’ – Marc Jurgens (

Panel – Ellen Fleurbaay and Marc Jurgens

Opening statements for panel ‘The Economies of Sharing’ – Marco Rendina (Cinecittà Luce)

Opening statements for panel ‘The Economies of Sharing’ – Simon Morrison (Google UK)

Panel – Marco Rendina and Simon Morrison


This session was co-organized with the ‘Creativity: innovative models of production and access’ project which is co-funded under the European Unions Culture programme.

eCommons3 Reports from UvA Students

For the third edition of Economies of the Commons, we’ve asked young talent to write reports. During both conference days, all 11 students of the international Master ‘Preservation and Presentation of the Moving Image‘ of the University of Amsterdam paid careful attention. Afterwards they wrote reports on their subject of interest. The broad variety of content in the reports shows again the density and importance of the eCommons3 themes. We are very happy with the results and we thank all students for their efforts!

You can find the reports here.

Day 1 / Session 1: After Images for the Future: What Images for the Future Has Delivered

Day 1 / Session 1: After Images for the Future: What Images for the Future Has Delivered


Over a period of seven years the Images for the Future project has set out to rescue the audiovisual memory of The Netherlands and make it accessible in digital form the public, educational uses and the creative sector (including broadcasters).

This effort has been undertaken by the Netherlands Institute for Sound and Vision, EYE Film Institute Netherlands, the Dutch National Archives and Kennisland. The archives contain the visual history of The Netherlands of the past 100 years. In all more than 100,000 hours of moving image, 98,734 hours of audio and millions of still images have been digitized. This unique effort, both in scale and rigor, was made possible through a strategic investment of the FES (Fund for the reinforcement of Economic Structure) over a period of seven years.

After the word of welcome from Sarah den Hamer (director, EYE), William Uricchio (MIT) gave the opening keynote. He stated that Images for the Future is more than the rescue of our memory of heritage––it has also been a laboratory where necessary experiments occur. “There is no way we are going to march into the future and know everything. We are in a moment of transition and need to think about possibilities to make the cultural heritage available and accessible for future generations.”

Session 1: After Images for the Future kicked off with a presentation from Paul Keller (Kennisland) who analyzed the accessibility of the digitized material for different user groups. Representatives of these user groups, Frank van Amerongen (ThiemeMeulenhoff educational publishers), Albert-Jan Vonk (Leonardo Da Vinci Schools), Jill Cousins (Europeana) and Freek van ‘t Ooster (iMMovator), reflected on how they have benefitted from Images for the future and where they see room for improvement. What has the Images for the Future project delivered with regards to accessibility of the digitized material, in how far has the project made good on the promise to provide access to the digitized material, what have been the challenges in doing so and how does this play out for the different user groups served by the project?

Welcome (Sandra den Hamer – EYE)

Keynote William Uricchio (MIT)

Session 1: After-Images for the Future – What Images for the Future Has Delivered

Paul Keller (Kennisland): Introduction

Panel: After Images for the Future